Importance of Product Branding

Importance of product branding

Importance of product branding is given in the image below.

Image credits © Manoj Patil.

Advantages of Market Opportunity Analysis

Advantages of Market Opportunity Analysis

Advantages of Market opportunity analysis are depicted in image below.

Importance of Marketing - Importance of Marketing Plan

Importance of Marketing

Importance of Marketing strategy, Plan is given in the diagram below.

Image credits © Manoj Patil.

Importance of Marketing in organizational success are given below.

1. Customer Satisfaction
2. Competitive Advantage
3. Corporate Image
4. Expansion of Business
5. Economies of Scale
6. Efficiency
7. Organizational Objectives
8. Optimum Use of Resources
9. Brand Loyalty
10. Brand Equity
11. Brand Image
12. Benefits to Stakeholders

Features of Marketing - Nature of Marketing - Diagram

Features of Marketing

Nature of Marketing plans are given in the diagram below.

Image credits © Manoj Patil.

Explain the Nature of Marketing channels are given below.

1. Systematic Process
2. Ideas, Goods and Services
3. Target Markets
4. All Pervasive
5. Customer Satisfaction
6. Competitive Advantage
7. Corporate Image
8. Expansion of Business
9. Organizational Objectives
10. Marketing Environment
11. Integrated Approach
12. Societal Interest

Salient Features of Marketing Services are as follows:

4 P's of Marketing Mix - Elements of Marketing Mix - Definition

What is Marketing Mix?

What is Marketing Mix? are given in the diagram below.

Image credits © Manoj Patil.

What is 4 P's of Marketing Mix? are follows:

Marketing mix is an important concept of marketing management. The main aim of every business organization is to earn and maximize its profits. For doing so, they concentrate on 4 factors, i.e. Product, Place, Promotion and Price, known as a marketing mix. They are also known as four 'Ps' of the marketing mix.

Functions of Marketing - Nature and Scope of Marketing

Functions of Marketing

Nature of Marketing is given in the diagram below.

Image credits © Manoj Patil.

Scope of Marketing are given below.

1. Buying
2. Selling
3. Assembling
4. Standardization
5. Grading
6. Branding
7. Transportation
8. Warehousing
9. Financing
10. Market Research

Importance of Marketing - Role, Significance of Marketing

Importance of Marketing

Features of Marketing are given in the diagram below.

Image credits © Manoj Patil.

Role, Significance are given below.

Marketing and society / consumers

1. Increase in the standard of living
2. Employment opportunities
3. Economic stability
4. Creates utility
5. Satisfaction of human wants

What is Marketing? Definition, Meaning of Marketing - Diagram

What is Marketing?

Concept of Marketing are given in the diagram below.

Image credits © Manoj Patil.

What is Marketing? is given below.

Use of labour intensive technique was the main feature of production before Industrial Revolution. Production was on the small scale, before Industrial Revolution. Hence exchange of goods, purchasing and selling was very simple. However, after Industrial Revolution, sudden changes took place in production technique. Use of Machinery in place of Manpower was one of the major changes. Production was started in anticipation of demand on the large scale.